How can you improve email deliverability and engagement? Grow your subscriber list? Boost open rates? Here are my answers, based on 15+ years of industry experience.

Are you considering a rebrand? Here's what you need to keep in mind before you change anything about your company.

Email marketing is a powerful way for brands to connect with their audience. Here’s why investing in your owned marketing ...

If you want to grow your practice, building a high-converting sales funnel is a skill that’s worth developing. Developing ...

The world of e-commerce is more competitive than ever because things move so quickly. With the rise of online shopping, ...

Boost your open rates and convert more leads with our proven real estate email templates and expert tips for writing more ...

Instagram helps businesses boost brand visibility, engage with followers, drive sales through visual content and reach ...

Email marketing experts will urge you to follow the latest and greatest best-practices: Personalize your content, send to only engaged audiences, segment whenever possible and create accurate personas ...

Most organizations rely on traditional last-touch attribution, a simple model that assigns 100% credit to the last engagement or touchpoint in a customer’s journey with an understanding that the most ...

Rebecca, Senior Marketing Manager at Yocuda (Your Customer Data), is enabling retailers to increase post-purchase customer engagement through dynamic digital receipts. With a passion for enhancing ...