Unilever, PepsiCo, Brammo, Glaceau's VitaminWater and Pernod-Ricard have all recently bypassed traditional ad agencies in favor of crowdsourcing or other commodified creative processes. BNET has noted ...

Through murals, sculptures, and installations, creative placemaking turns public spaces into platforms for dialogue and ...

Remember as a child turning sticks into make-believe airplanes that soared and buzzed like bumblebees through the backyard? Or, did you play for hours with an imaginary friend in your own special ...

Two very different reasons why I appreciate living in Ann Arbor popped up recently. One concerned the announcement of winners of the Guggenheim Fellowship. This year's competition drew nearly 3,000 ...

Suppose you are searching for a new approach to a pesky but important creative problem. You're casting about for any sort of hint, or even the whisper of a hint, as to what you might do. Scrounging ...

SINGAPORE: Singapore’s 15-year-olds recently made headlines for topping the Programme for International Student Assessment (PISA) for creative thinking. While they also excelled in mathematics, ...

When it comes to attracting an audience for your business, it seems that creative content marketing is definitely the way to go these days. This is a way that you can get really creative in your ...

Experiential marketing is a promotional strategy that involves creating an interactive experience to get customers talking about your product. It’s a unique take on attracting customers, as it relies ...

Ever have “one of those days?” You know, a day when someone cuts you off in traffic, your boss piles several assignments on your desk and says they need to be completed by noon yesterday, your kids ...

Your portfolio is an opportunity to showcase your talents and skills alongside your application. Select RIT graduate degree programs require applicants to submit a portfolio in order to be considered ...