Many of today's most successful businesses have created subscription models. As the world is shifting towards an 'everything as a service' model, here is why every brand must consider a move to ...

Deciding on a business model is often one of the biggest decisions a start-up makes after deciding what they're selling and what their value proposition is.

For example, while the revenue model of a traditional retailer is concerned only with customer transactions, the business model is concerned with suppliers, locations, marketing, employees, etc.