Cracker Barrel shares fell nearly 6% on Thursday, after social media backlash around the restaurant chain's short-lived ...

Cracker Barrel's rebrand invited controversy so widespread that ultimately the president weighed in, and it chose to pull the changes entirely.

After being the center of a cultural firestorm, the restaurant chain plans to tread carefully and solicit feedback before enacting future changes.

The Chuckwalla Valley Motorcycle Association is proud to announce a major rebrand. The new logo reflects the organization’s ...