Google’s new Data Manager API gives advertisers a simpler, centralized way to feed first-party data into its AI systems.

Traditionally, organizations have interacted with their data warehouses using direct database connections. Although this approach has been the norm for years, it can negatively impact efficiency and ...

Why: "If you just need basic and direct (yet secured) access to tables for CRUD operations, DAB automatically generates those endpoints for you. " Find out more about Live!360, taking place Nov. 17-22 ...