Media literacy is the practice of taking in media messages and understanding their influence on your thoughts, feelings and behaviors. In an increasingly technology-focused world, it's a skill people ...

Think of all the things you read in a day — emails, books, and the news. What about Facebook posts, Instagram captions, Tweets, editorials, ads, and subtitles? How about maps, memes, and infographics?

In order to build trust and credibility between brands and their audiences, earned media is essential. The best results can be achieved when it is integrated into a balanced, comprehensive media ...

Earned media can be an incredibly powerful tool to establish trust and create brand awareness for companies of all sizes. But sometimes, communications and marketing professionals need further ...

“Creators are the new Hollywood,” as YouTube’s chief executive, Neal Mohan, has said, echoing many other media ...

Richard Stengel is the former Editor of TIME, an MSNBC analyst, and the author of Information Wars: How We Lost the Global Battle Against Disinformation. From the moment Donald Trump’s victory was ...

Paid media is often treated like a checklist item in a marketing plan: launch a few search ads, run a Meta campaign, maybe test YouTube if there’s budget left. But not all paid media is created equal, ...

Late last month, the U.S. surgeon general issued an advisory—a format reserved for public-health issues that demand the nation’s immediate attention. “Nearly every teenager in America uses social ...