Jan. 22—A recent rebranding effort by Chattanooga's WRCB-TV was boosted by a generous helping of serendipity. WRCB-TV Advertising Manager Ronnie Minton said a few happy coincidences aided with the ...

It started as a concert series called “5 Nights in Chattanooga”. Live trucks had yet to come to Chattanooga Television. Riverbend by the Tennessee River began in August 1982 and by then both WRCB and ...

Michelle Heron has rejoined WRCB Chattanooga as morning anchor, working alongside Paul Shahen and Alison Pryor. She steps in for Lori Mitchell, who is moving on to Nashville. Heron starts on the air ...

Jul. 1—Paul Barys, the 70-year-old, soon-to-be-former chief meteorologist at WRCB-TV Channel 3, has spent more than half his life telling area residents whether they need umbrellas, windbreakers or ...