Now, a new report from the Financial Times says Apple has scaled back manufacturing and marketing for its Vision Pro headset ...

Apple has reportedly slashed production and marketing for its much-hyped Vision Pro virtual reality headset due to weak sales ...

Forbes contributors publish independent expert analyses and insights. Alex Levin covers entanglements of art, luxury, design and technology. Porsche has launched its "911 Spirit 70" app for Apple ...

The Apple Vision Pro (starting at $3,499) has been, to paraphrase Monty Python, just resting production at its Chinese ...

Apple has certainly carved itself a market for selling extremely well-made products at ludicrously high prices. Given an audience willing to fork out eye-watering amounts for its laptops and phones, ...

Apple is researching how to make software for the Apple Vision Pro to help prevent motion sickness from perceived motion, as well as caused by the motion of a vehicle. Probably all Apple Vision Pro ...

It may feel like Apple has given up on its used car-priced “spatial computer,” the Vision Pro, but according to a report from Bloomberg’s Mark Gurman, the iPhone maker’s next-gen headset might arrive ...

Apple's Vision Pro headset is still failing to see appeal among consumers, according to a new report from the Financial Times ...

Apple launched a brand new M5 Vision Pro update last fall, but according to a new report, it may have had little impact on ...

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The next lighter iteration of the Apple Vision Pro will be arriving either towards the end of 2025 or in early 2026, a leaker claims, as Apple continues to try and make its headset a bigger success.

Apple plans to release a lighter weight and more affordable version of the Vision Pro in 2027, according to Apple analyst Ming-Chi Kuo. The upcoming device, which he refers to as the "Vision Air," ...