It's finally official! As expected, Apple will be holding its annual flagship iPhone event on Tuesday, September 9, and we're expecting

Apple is just days away from revealing its newest iPhones during its “Awe dropping” event on September 9th. It seems like this year’s launch will offer more than just a simple spec bump, as rumors point to an ultra-thin iPhone arriving alongside the rest of Apple’s upgraded smartphone lineup.

Benjamin and Chance prepare to have their jaw dropped in the run up to the September 9 Apple event where we expect to see iPhone 17, Apple Watch Series 11 and maybe AirPods Pro 3. There’s an interesting report on Apple’s strategic calculus when it comes to acquiring other companies,

Apple's thinnest-ever iPhone 17 Air could have a truly 'awe dropping' design. But will buyers be willing to compromise on cameras and battery life to get it?

Apple explored acquiring AI startups Mistral and Perplexity before iPhone 17 launch as CEO Tim Cook shifts from conservative merger strategy to AI expansion.