Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In today’s mobile-first world, the design and functionality of a company’s app can ...

Lux Narayan’s decades of experience in the SaaS industry and as a serial entrepreneur informs the macro approach of minimal UI from the start and the iterative approach to UI refinement over time. We ...

In today’s times, you can use your smartphone to check your bank account balance or book a ride through an app. The ease with which you navigate these apps is no coincidence. It is the result of ...