Establish a Google Business Profile - This is your first step. Login to Google to add or claim your Business Profile today. As part of this, Google wants to verify that you’re a real entity.

Categories on your Google Business Profile (GBP) are among the top factors for local search rankings. It’s essential to choose the right primary and secondary categories to ensure your business ...

Learn how to use UTM parameters to track traffic from your Google Business Profile. Unlock insights, measure ROI, and fine-tune local SEO performance.

An update to Google's guidelines for Business Profiles says duplicate content in posts is now considered spam.