Cloud segment to experience the fastest growth, owing to facilitate real business value to organizations through lower expected costs & an improved ability to focus on innovation and differentiation.” ...

Zeta Interactive, a global big data-driven marketing company, announced on January 14 the launch and roll out of its new corporate identity and redesigned corporate website. The rebranding of XL ...

DATA DRIVEN: This screenshot from Pink shows homes in Michigan that could be a good fit for heat pumps. Zooming in further shows a street-by-street view. October 1, 2025 Think about “big data” in HVAC ...

The Big Data space is heating up to the point that many pundits already see it as the over-hyped heir to “cloud.” The hype may be a bit much, but Big Data is already living up to its potential, ...

Data analytics, business intelligence and data visualization software are critical components of the big data technology stack. They are the tools that everyone from everyday business users to ...

One of the most attractive parts of digital marketing is the built-in focus on data. If a tactic tends to have positive data around it, it’s easier to adopt. Likewise, if a tactic hasn’t been proven, ...

In today's modern business environment, data is the foundation of efficient business operations. Organizations generate and collect large amounts of information from various sources such as social ...

I’ve been promoting the concept of Computational Marketing for some time here on insideAI News and elsewhere because it is quite clear that modern marketing is nothing without data. So it’s great to ...

The majority of the companies on the CRN 2024 Big Data 100 are either major IT vendors like Amazon Web Services, Microsoft and Oracle, or younger – albeit well-established – companies like Snowflake, ...

Data has taken a new position in the spotlight as the most important part of using AI. If the organization is using corrupt data, insights will vary wildly, and misinformation can damage the company’s ...

Credit bureaus like Experian, Transunion, and Equifax have been amassing personal data on consumers for decades, mainly to sell to marketers for targeted campaigns. To cope with demand for real-time ...