The NFL app will add an augmented reality camera powered by Snap this season, as AR tech becomes a larger part of sports fan experiences. The feature is part of a partnership with Snap, now in its ...

Snapchat is transforming AR from a niche tech tool into a platform where anyone can create, share, and earn from immersive ...

Cyrene Quiamco, a former Verizon web designer, breaks down how she built a business creating Snapchat augmented reality lenses for big brands.

Snap Inc (NYSE:SNAP) announced the roll-out of new augmented reality experiences on Tuesday. What Happened: According to Reuters, the new features allow Snapchat users to generate more realistic ...

Snapchat has been touting the popularity of augmented reality, particularly among younger consumers. In April, the company found in its survey of 16,000 people that 92% of Gen Z respondents said they ...

Snapchat has announced its first Lens designed to scan the surface of the moon as part of an Xbox gaming launch.

The post Meet Steven Christian, A Medical Student Who Was Awarded A Patent For An Augmented Reality Headset Cited By Apple ...

Snapchat’s Snap Partner Summit revealed Wednesday that they will be teaming up with Live Nation for a multi-year plan to bring custom augmented-reality experiences to over a dozen of the world’s ...

Snap's face filters and AR mirrors are moving outside of its app. Is this part of getting the world ready for a future of AR glasses? Scott Stein Editor at Large I started with CNET reviewing laptops ...

MotoGP™, the world’s first motorsport Championship, is launching a new AR lens on Snapchat to give fans a new, immersive way to engage with the sport they love, while the 2022 Championship is in full ...

Snap, owner of the video messaging app Snapchat, has partnered with the Louvre on a free program called Egypt Augmented, which will give users an interactive deep dive into the museum’s renowned ...