Amazon is looking to expand its Prime Video business in 2025, introducing advertisements in five new major markets, including India. The company announced the expansion plans at its Amazon UnBoxed ...

Measuring the outcome of marketing campaigns across a fragmented digital media landscape is harder than ever. Audiences are ...

From TV’s mass reach to digital’s automation surge, the mid-year data shows marketers diversifying spend instead of ...

Gulshan Verma, Director, Amazon Ads, discusses Amazon MX’s new show Rise and Fall and how Amazon stays ahead in advertising ...

This partnership aims to take scam literacy to the grassroots, making it accessible, relatable, and actionable by combining ...

Amazon execs arrived at APOS to detail new content strategies, theatrical expansion plans, and a mobile-first push with the upcoming short-form initiative MX Fatafat. By Patrick Brzeski Asia Bureau ...

Amazon Ads is transforming India into a global innovation hub, developing technology for worldwide products and creating unique Indian solutions for potential export.

Deal Overview As per media articles on March 17, 2025, Amazon.com, Inc. (NASDAQ: AMZN; $196.21, Market Capitalization: $2.1 trillion), the world’s largest e-commerce company, is considering spinning ...

For digital-first brands operating on tight performance metrics, placements on platforms like Blinkit and Zepto now drive both sales and brand discovery. Meanwhile, both Amazon and Flipkart are under ...

The Indian Cybercrime Coordination Centre (I4C) and Amazon India launched #ScamSmartIndia to combat online scams. This ...

Warrier has over 20 years of experience in digital advertising and media sales, leading major partnerships across India’s ...

Palmolive, is making its toothpaste a test of nationalism by asking consumers to shun American brands, as companies intensify ...