Video production is getting cheaper, so Google is creating a self-service option for pre-roll advertisements aimed at small- and medium-sized businesses. Google‘s AdWords program has long been an easy ...

What does the new Google privacy policy, YouTube and Trueview metrics all have in common? They form the foundation of Google’s latest AdWords platform change which brings video advertising out of the ...

In a bid to unify its advertising interfaces and improve reporting for YouTube video ads, Google is launching a limited public beta of “AdWords for Video” — which includes four “TrueView” video ad ...

Two weeks after YouTube opened its partner program to everyone to let people monetize their uploads, the Google-owned video platform has now announced that Google AdWords for video is now leaving beta ...

Google has added three new measurement features to the AdWords for video reporting interface. The enhancements are designed to make reporting more goal-oriented and to make it easier to compare ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Google has rolled out a version of its its successful keyword search ...

YouTube Boosts AdWords for Video With Ambassadors, How-to Guide & $75 Ad Credits In addition to introducing some new features to AdWords for video, YouTube is also creating an Ambassador program, ...

A couple of weeks ago, early participants in the new AdWords for Video program gathered at the YouTube offices. The ostensible justification for the meeting was a fancy photo shoot, but YouTube ...

Google has launched a video version of its AdWords advertising platform aimed at small businesses that want to utilise video, but can't afford to get their business on TV. Video adverts on the ...

Google began testing on AdWords in 2006 and enhanced those tests in 2015. The company already announced Friday that it would change the location and expanse of its advertising space, an action that ...